Actual Figma Pricing 2026

See what 160 teams actually pay for Figma, from real contracts tracked in SpendHound

February 25, 2026

Published on:

February 25, 2026

Last updated on:

February 25, 2026

How much does Figma cost in 2026?

Based on spend data from actual Figma customers, average SMB pricing for Figma is $8620 per year, while average enterprise pricing for Figma is $82428 per year.

SpendHound collects de-identified spend data from 1,000+ companies across thousands of software vendors. This is from 160 Figma customers reflecting actual pricing, not published rates or estimates.

Learn more about our data methodology.

SMB Pricing

(50-1,000 employees)

$8620

per year

Enterprise Pricing

(1,000+ employees)

$82428

per year

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How much is Figma pricing changing in 2026?

Among contributing SpendHound companies, SMB Figma pricing increased by 20.96% year-over-year, while enterprise Figma pricing increased by 36.64% year-over-year .

The UI/UX Design category overall continues to grow as companies invest in operational efficiency tools. However, finance teams are pushing back on Figma license costs, scrutinizing whether the per-user cost justifies the value across the organization.

20.96%

Year-over-year based
on 494 SMB customers

36.64%

Year-over-year based
on 206 Enterprise customers

Tracked and optimized by

Is Figma cheaper compared to alternatives?

Evaluating Figma alternatives? Whether you’re comparing Figma vs. Canva, Figma vs. Webflow, or considering another Figma competitor, actual customer spend data shows clear differences in how these tools are priced in practice.

Monday.com

Canva vs. Figma pricing

SMB pricing for Canva averages $1584 per year, while enterprise pricing for Canva averages $18924 per year.

Canva

Figma

Delta

SMB Pricing*

(50-1,000 employees)

$1584 per year

$8620 per year

+0%

Enterprise Pricing*

(1,000+ employees)

$18924 per year

$82428 per year

+0%

SMB Pricing*

(50-1,000 employees)

Canva

$1584 per year

Figma

$8620 per year

Delta

+0%

Enterprise Pricing*

(1,000+ employees)

Canva

$18924 per year

Figma

$82428 per year

Delta

+0%

*based on annual average spend

Webflow vs. Figma pricing

SMB pricing for Webflow averages $7979 per year, while enterprise pricing for Webflow averages $49128 per year.

Webflow

Figma

Delta

SMB Pricing*

(50-1,000 employees)

$7979 per year

$8620 per year

+0%

Enterprise Pricing*

(1,000+ employees)

$49128 per year

$82428 per year

+0%

SMB Pricing*

(50-1,000 employees)

Webflow

$7979 per year

Figma

$8620 per year

Delta

+0%

Enterprise Pricing*

(1,000+ employees)

Webflow

$49128 per year

Figma

$82428 per year

Delta

+0%

*based on annual average spend

UserTesting vs. Figma pricing

SMB pricing for UserTesting averages $36265 per year, while enterprise pricing for UserTesting averages $147756 per year.

UserTesting

Figma

Delta

SMB Pricing*

(50-1,000 employees)

$36265 per year

$8620 per year

+0%

Enterprise Pricing*

(1,000+ employees)

$147756 per year

$82428 per year

+0%

SMB Pricing*

(50-1,000 employees)

UserTesting

$36265 per year

Figma

$8620 per year

Delta

+0%

Enterprise Pricing*

(1,000+ employees)

UserTesting

$147756 per year

Figma

$82428 per year

Delta

+0%

*based on annual average spend

SmartBear vs. Figma pricing

SMB pricing for SmartBear averages $5659 per year, while enterprise pricing for SmartBear averages $70128 per year.

SmartBear

Figma

Delta

SMB Pricing*

(50-1,000 employees)

$5659 per year

$8620 per year

+0%

Enterprise Pricing*

(1,000+ employees)

$70128 per year

$82428 per year

+0%

SMB Pricing*

(50-1,000 employees)

SmartBear

$5659 per year

Figma

$8620 per year

Delta

+0%

Enterprise Pricing*

(1,000+ employees)

SmartBear

$70128 per year

Figma

$82428 per year

Delta

+0%

*based on annual average spend

Mobbin vs. Figma pricing

SMB pricing for Mobbin averages $576 per year, while enterprise pricing for Mobbin averages $2220 per year.

Mobbin

Figma

Delta

SMB Pricing*

(50-1,000 employees)

$576 per year

$8620 per year

+0%

Enterprise Pricing*

(1,000+ employees)

$2220 per year

$82428 per year

+0%

SMB Pricing*

(50-1,000 employees)

Mobbin

$576 per year

Figma

$8620 per year

Delta

+0%

Enterprise Pricing*

(1,000+ employees)

Mobbin

$2220 per year

Figma

$82428 per year

Delta

+0%

*based on annual average spend

Who uses Figma vs. competitors?

Want to see how Figma stacks up against other UI/UX Design tools? SpendHound shows you adoption trends in real time, based on actual spend data from 1,000+ contributing companies.

Figma

vs.

Canva

Get started to unlock adoption data from actual contracts in SpendHound—for free.

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Explore pricing for Figma alternatives

helps you track, optimize, and save on business expenses

Canva

Canva is a web-based visual design platform offering templates and tools for graphics, video, docs, whiteboards, AI-assisted content and print, with collaborative team and enterprise plans.

View Canva pricing

Webflow

Webflow is a visual web development platform that enables users to design, build, and launch responsive websites without writing code.

View Webflow pricing

UserTesting

UserTesting offers a human-insight platform enabling organizations to capture on-demand video feedback and UX research from real users to optimize digital products, experiences, and marketing.

View UserTesting pricing

SmartBear

SmartBear provides testing, API design, performance and observability tools—automated UI/mobile/web, API/contract and load testing, cross‑browser testing, monitoring and collaboration for mid‑market and enterprise.

View SmartBear pricing

Mobbin

Mobbin is the world's largest UI & UX design reference library, offering a comprehensive collection of real-world mobile and web app designs to inspire designers and developers.

View Mobbin pricing

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