Actual Palo Alto Networks Pricing 2026

See what 160 teams actually pay for Palo Alto Networks, from real contracts tracked in SpendHound

March 24, 2026

Published on:

March 24, 2026

Last updated on:

March 24, 2026

How much does Palo Alto Networks cost in 2026?

Based on spend data from actual Palo Alto Networks customers, average SMB pricing for Palo Alto Networks is $182825 per year, while average enterprise pricing for Palo Alto Networks is $1023576 per year.

SpendHound collects de-identified spend data from 1,000+ companies across thousands of software vendors. This is from 160 Palo Alto Networks customers reflecting actual pricing, not published rates or estimates.

Learn more about our data methodology.

SMB Pricing

(50-1,000 employees)

$182825

per year

Enterprise Pricing

(1,000+ employees)

$1023576

per year

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How much is Palo Alto Networks pricing changing in 2026?

Among contributing SpendHound companies, SMB Palo Alto Networks pricing increased by 63.82% year-over-year, while enterprise Palo Alto Networks pricing increased by 53.63% year-over-year .

The Cybersecurity Platforms category overall continues to grow as companies invest in operational efficiency tools. However, finance teams are pushing back on Palo Alto Networks license costs, scrutinizing whether the per-user cost justifies the value across the organization.

63.82%

Year-over-year based
on 20 SMB customers

53.63%

Year-over-year based
on 93 Enterprise customers

Tracked and optimized by

Is Palo Alto Networks cheaper compared to alternatives?

Evaluating Palo Alto Networks alternatives? Whether you’re comparing Palo Alto Networks vs. CrowdStrike, Palo Alto Networks vs. Snyk, or considering another Palo Alto Networks competitor, actual customer spend data shows clear differences in how these tools are priced in practice.

Monday.com

CrowdStrike vs. Palo Alto Networks pricing

SMB pricing for CrowdStrike averages $136786 per year, while enterprise pricing for CrowdStrike averages $303348 per year.

CrowdStrike

Palo Alto Networks

Delta

SMB Pricing*

(50-1,000 employees)

$136786 per year

$182825 per year

+0%

Enterprise Pricing*

(1,000+ employees)

$303348 per year

$1023576 per year

+0%

SMB Pricing*

(50-1,000 employees)

CrowdStrike

$136786 per year

Palo Alto Networks

$182825 per year

Delta

+0%

Enterprise Pricing*

(1,000+ employees)

CrowdStrike

$303348 per year

Palo Alto Networks

$1023576 per year

Delta

+0%

*based on annual average spend

Snyk vs. Palo Alto Networks pricing

SMB pricing for Snyk averages $47428 per year, while enterprise pricing for Snyk averages $222516 per year.

Snyk

Palo Alto Networks

Delta

SMB Pricing*

(50-1,000 employees)

$47428 per year

$182825 per year

+0%

Enterprise Pricing*

(1,000+ employees)

$222516 per year

$1023576 per year

+0%

SMB Pricing*

(50-1,000 employees)

Snyk

$47428 per year

Palo Alto Networks

$182825 per year

Delta

+0%

Enterprise Pricing*

(1,000+ employees)

Snyk

$222516 per year

Palo Alto Networks

$1023576 per year

Delta

+0%

*based on annual average spend

Proofpoint vs. Palo Alto Networks pricing

SMB pricing for Proofpoint averages $15033 per year, while enterprise pricing for Proofpoint averages $458112 per year.

Proofpoint

Palo Alto Networks

Delta

SMB Pricing*

(50-1,000 employees)

$15033 per year

$182825 per year

+0%

Enterprise Pricing*

(1,000+ employees)

$458112 per year

$1023576 per year

+0%

SMB Pricing*

(50-1,000 employees)

Proofpoint

$15033 per year

Palo Alto Networks

$182825 per year

Delta

+0%

Enterprise Pricing*

(1,000+ employees)

Proofpoint

$458112 per year

Palo Alto Networks

$1023576 per year

Delta

+0%

*based on annual average spend

SentinelOne vs. Palo Alto Networks pricing

SMB pricing for SentinelOne averages $32230 per year, while enterprise pricing for SentinelOne averages $753384 per year.

SentinelOne

Palo Alto Networks

Delta

SMB Pricing*

(50-1,000 employees)

$32230 per year

$182825 per year

+0%

Enterprise Pricing*

(1,000+ employees)

$753384 per year

$1023576 per year

+0%

SMB Pricing*

(50-1,000 employees)

SentinelOne

$32230 per year

Palo Alto Networks

$182825 per year

Delta

+0%

Enterprise Pricing*

(1,000+ employees)

SentinelOne

$753384 per year

Palo Alto Networks

$1023576 per year

Delta

+0%

*based on annual average spend

Optiv Security, Inc. vs. Palo Alto Networks pricing

SMB pricing for Optiv Security, Inc. averages $105186 per year, while enterprise pricing for Optiv Security, Inc. averages $1084284 per year.

Optiv Security, Inc.

Palo Alto Networks

Delta

SMB Pricing*

(50-1,000 employees)

$105186 per year

$182825 per year

+0%

Enterprise Pricing*

(1,000+ employees)

$1084284 per year

$1023576 per year

+0%

SMB Pricing*

(50-1,000 employees)

Optiv Security, Inc.

$105186 per year

Palo Alto Networks

$182825 per year

Delta

+0%

Enterprise Pricing*

(1,000+ employees)

Optiv Security, Inc.

$1084284 per year

Palo Alto Networks

$1023576 per year

Delta

+0%

*based on annual average spend

Who uses Palo Alto Networks vs. competitors?

Want to see how Palo Alto Networks stacks up against other Cybersecurity Platforms tools? SpendHound shows you adoption trends in real time, based on actual spend data from 1,000+ contributing companies.

Palo Alto Networks

vs.

CrowdStrike

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Explore pricing for Palo Alto Networks alternatives

helps you track, optimize, and save on business expenses

CrowdStrike

CrowdStrike delivers Falcon, a cloud-native SaaS cybersecurity platform providing endpoint protection, threat intelligence, managed detection & response, SIEM, and identity/data protection for mid‑market and enterprise.

View CrowdStrike pricing

Snyk

Snyk provides a developer-first SaaS security platform for mid-market and enterprise that finds and fixes vulnerabilities across open-source dependencies, code, containers, IaC, APIs and apps.

View Snyk pricing

Proofpoint

Proofpoint, Inc. delivers enterprise SaaS security to protect people and data—email protection, advanced threat/TAP, DLP, CASB, archiving, insider‑threat and security awareness.

View Proofpoint pricing

SentinelOne

SentinelOne provides AI-powered cybersecurity solutions for endpoint, cloud, and identity security.

View SentinelOne pricing

Optiv Security, Inc.

Optiv is a cybersecurity solutions provider offering end-to-end services globally, including strategy, managed security services, and technology solutions.

View Optiv Security, Inc. pricing

Your questions, answered

How much does Palo Alto Networks cost per month?

Palo Alto Networks pricing varies depending on your usage tier and the features you need. For individual users and small teams, SMB plans typically average around $182825. Enterprise plans average around $1023576 and add more features and higher usage limits. Custom pricing may be negotiated directly with Palo Alto Networks using SpendHound.

What are Palo Alto Networks’s pricing plans and which one is right for my business?

Palo Alto Networks offers multiple pricing tiers to match different team sizes and use cases. At an average of $182825 SMB plans are designed for small to mid-size teams who need core functionality. For larger organizations, Enterprise plans at an average of $1023576 include enterprise-grade features and support. Pricing may be custom and based on headcount, usage volume, and contract length. Most businesses use a combination of tiers depending on team function.

Can you negotiate Palo Alto Networks pricing?

Yes, Palo Alto Networks pricing is negotiable — particularly at the enterprise tier and for high-volume usage. While list prices for lower tiers are sometimes fixed, SMB and Mid-Market companies spending above $182825 and Enterprise companies spending above $1023576 have meaningful leverage to negotiate discounts and favorable contract terms. The most effective levers are: (1) real pricing benchmarks, (2) a clear negotiation strategy, and (3) expert procurement support. Palo Alto Networks’s sales team responds to structured deals backed by market data.

How does Palo Alto Networks pricing compare to competitors like CrowdStrike, Snyk, and Proofpoint?

Across the major Cybersecurity Platforms providers, list pricing for comparable capabilities is generally similar, but real differences emerge in performance per dollar for your specific use case. On average, Palo Alto Networks is priced at $182825 and $1023576 for SMB and Enterprise plans, respectively. CrowdStrike runs at an average of $136786 and $303348. Snyk is priced at $47428 and $222516, on average. Proofpoint pricing averages out to $15033 AND $458112.

What is Palo Alto Networks Enterprise pricing and what does it include?

Palo Alto Networks Enterprise is a custom-priced plan designed for organizations that need maximum capabilities. Generally, it includes unlimited usage, advanced security controls, and dedicated support. Palo Alto Networks does not publish actual Enterprise pricing publicly — contracts are negotiated based on headcount, usage volume, and contract length. Based on SpendHound’s benchmark dataset, typical annual contract values average around $1023576.

How does SpendHound help you pay less for Palo Alto Networks?

SpendHound gives buyers the data and negotiation support they need to stop overpaying for Palo Alto Networks. Our benchmark dataset shows what companies of similar size, industry, and usage profile are actually paying, not just the published list prices. That gap is where savings are found. If you have an upcoming Palo Alto Networks renewal or are evaluating their Enterprise plan for the first time, SpendHound can help you enter that conversation armed with real market data.

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